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New Skincare System to Nurture Dry Skin and Sensitive Skin without the Harsh Chemicals


Science and nature merge to take new heights with the launch of Pure Therapy by Purist. Uniquely designed for dry and sensitive skin prone to Eczema, Psoriasis and Dermatitis, the Dermatologist tested body and hair care range has just arrived in Pharmacies across Australia. Free from harsh chemicals such as Parabens, Sulphates, Mineral Oils and DEA, the range uses natural ingredients like Colloidal Oatmeal, which works to moisturise and soothe dry skin. Combined with Piroctone Olamine to help control the visible appearance of dandruff flakes by cleansing the scalp, the result is longer lasting relief without the harsh chemicals.


Using innovative formulations, these unique treatments are clinically proven to be non-sensitising, non-irritating and provide 24 hour moisture to the skin. The range has three different technological systems that work in tandem to provide lasting relief by soothing and helping to relieve itchy skin caused by dryness.

The systems also aid in the repair of the appearance of the skin barrier by nurturing and replenishing skin moisture. ProNourish™ Complex – a unique nutrient mix of ceramides, essential fatty acids, phytosphingosine to help moisturise, nurture and maintain the skin’s barrier function. Therapure Hydrate Technology™ – a unique blend of natural ingredients to effectively replenish moisture in the skin and TheraCleanse Technology™ – a unique soap free cleansing base free from harsh chemicals that does not strip the skin of oils or moisture.


Perfect for anyone that has sensitive skin and prefers their body moisturisers and shampoos Paraben free and fragrance free. The shampoo and conditioner will not foam up as much as some shampoos and conditioners due to the lack of chemicals in it but your hair will feel much healthier for it! The full range has been Dermatologist tested to be non-irritating and non-sensitising. Our SheSaid favourites are the Gentle Soap Free Body Cleanser and the Intensive Moisture Repair Gel with the added benefit that buying these new products without the harsh chemicals won’t break the bank. That has to be good news for your body and good for your bank balance!

The Pure Therapy Body Care Range:


• Gentle Soap Free Body Cleanser 200ml $11.95, 60ml $ 7.95


• Intense Nourishing Body Moist 200ml $14.95, 60ml $ 7.95


• Intensive Moisture Repair Gel 50ml $19.75, 15ml $10.95

The Pure Therapy Hair Care Range:


• Extra Gentle Shampoo 300ml $14.95 60ml $7.95


• Moisture Replenish Conditioner 300ml $14.95, 60ml $ 7.95


• Dry Scalp Anti-Dandruff Shampoo 300ml $17.95