Have you ever fantasised about how much quicker you’d achieve your weight-loss goals if you could make like a celebrity and have unlimited access to a dietitian, personal trainer, nutritionist, chef and more? Me too, sigh.
While she can’t offer you all of those services, leading Sydney dietician/nutritionist and author Susie Burrell (pictured) is promising her new program, Shape Me, The 30 Day Plan, is like having your own personal dietitian by your side to help you make healthy choices and better achieve your wellness and weight-loss goals. This would sure come in handy at Christmas too, right?
Susie is determined, via her new program, to decode confusing nutrition advice and offer one-on-one service which takes into consideration your personal preferences and dietary requirements. The dietitian/nutrionist is a spokeswoman for the Dieticians Association of Australia and a media commentator on diet, weight loss and nutrition. She is the author of three books and blogs regularly at www.susieburrell.com.au.
“Each plan is specifically designed for the needs and goals of each client, with a range of diet options available,” she says. “I have some clients who message me 100 times a day. I offer persoanlised service, 24/7. Shape Me is meant to be dietitian direct not a whole body transformation.”
Options include gluten-free, flat belly, insulin-resistant and low fodmap diets for IBS sufferers. Plus, there’s some 700 recipes you can draw inspiration from (pictured). What’s more, Susie’s online program also provides access to her e-Books, blog, and a community forum. Cost is $99 for 30 days. Visit www.shapeme.com.au.
Q & A with Susie Burrell
What sets Shape Me apart from other diet plans? Shape Me has been designed as your own personal dietitian. Not only is every single meal plan individualised based on activity, food preferences and specific dietary requirements, but you have unlimited access to a dietitian (me), allowing you to ask any questions at any time. It is your one-stop diet shop.
Who is your core customer? Shape Me is designed for busy people who spend lots of time online and who like to have resources and diet guides readily available, but who do not necessarily have the time or money to invest in actually seeing a dietitian. Shape Me is designed to support weight loss and healthy eating long-term.
How does a 30-day plan provide real and sustainable healthy eating habit-changers? Shape Me is anything you want it to be – if you want to be making meals each night from a large variety of recipes, it caters for you. If you want to eat the same thing every day, it caters for you. There are no special meals or foods or recipes you have to make, it is simply easy to prepare meals based on calorie controlled meals that you can follow forever.
Does having 24hr access to you, make this diet plan more achievable? It simply offers the support so many of us need when we embark on any new program, so if you are unsure, need to fine tune your plan, have gone off the rails or simply need a little more motivation, you can talk to me directly online.
You’ve been a dietician for almost 15 years. What’s best and worst about the job? I love meeting people and hearing all about their lives and working out how to build them a strong nutrition platform to help them be at their best every single day. The worst is knowing that people are not in the right mindset to achieve their nutrition and weight-loss goals, but still having to see them and try and help them to identify their motivation.
What’s the ultimate professional thrill for you? Any unfulfilled burning ambitions? I love what I do, and after a great day of seeing clients I am feeling on top of the world, but if I am honest ultimately I would like to write books that sell well, that tap into a specific area of weight loss and are really useful to people, ideally in a market bigger than Australia. That will be the ultimate achievement for me in my career.
Why do you think there’s so much confusion about dieting and weight loss out there? Everyone is an expert and social media has given people who should not have a voice on these topics, and who are not qualified to be talking about diets, the opportunity to do so. Then, the messages become about the hype and marketing, not the science and what is applicable in the real world. Diets makes a lot of people a lot of quick dollars and the consumer needs to remember that before they become a convert to yet another restrictive fad diet peddled by someone who needs to make a quick buck.
Who should the public steer clear of when it comes to diet and nutrition advice? The completely unqualified individuals such as chefs who have completed a health course and/or journalists or simply individuals who have lost weight themselves preaching specific dietary recommendations we need to be wary of.
What are some of the worst eating habits you deplore? People wasting their calories by making silly choices, such as large milk coffees (no one needs a large coffee) which are 200-300 calories – the equivalent of a small meal – and “healthy” recipes packed with brown rice malt syrup, coconut oil and coconut sugar. I mean, c’mon!