First there was BB and then there was CC, but if you’re finding it hard to tell your vitamin A from your vitamin E, it’s worth spending a little time reacquainting yourself with the basics. If you’re a bit more skin savvy, CC is gold. This hybrid product offering flawless, high-level coverage plus many skincare benefits to amp up your winter skincare regime.
What is a CC cream?
Born and developed in Korea, CC creams, also known as Colour Correcting creams, are the next generation of BB creams or Beauty Balms, which married sheer coverage and skincare benefits together in one clever formula. CC creams take these key benefits to the very next level by delivering more coverage and skincare benefits in a sophisticated multi-tasking solution.
As BB creams took the world by storm, reviews the world over showed that consumers were left confused as to how to use the formulas to achieve the very best complexion enhancing results. CC cream connects flawlessly with the skin, there is no need to fuss and over blend the product. A quick and swift application works best to smooth and hydrate the surface to reveal a beautiful perfected natural looking skin.
Max Factor CC Cream provides intense complexion correction immediately on application, to create a healthy, natural-looking glowing skin statement.
Max Factor global creative design director, Pat McGrath, comments:
“The advantage of CC Cream is that you get a sheer finish that looks flawless but not heavy. Try applying it with your fingertips, blending into your skin like you would your moisturiser and then use a touch more formula in areas where more coverage is needed. It really is that simple.”
Max Factor CC Cream is available in 6 shades: Light, Fair, Natural, Medium, Tanned and Bronze.