Get the Look: Gwyneth Paltrow’s 1970s Makeup

February 26, 2014

Inspired by Farrah Fawcett, celebrity makeup artist and Max Factor’s Global Creative Design Director Pat McGrath has transformed Gwyneth Paltrow into a 1970s disco queen to celebrate the beauty brand’s 100th birthday. Here’s how to get Gwyneth’s glam makeup:

For a fresh skin-finish that is smooth and matte but with a subtle radiance, apply Whipped Crème Foundation applying with either a brush or a sponge for a perfect demi-matte finish. The new whipped formula is the perfect balance between matte and radiant, and gives a full and even coverage for a smooth skin look reminiscent of the 1970s era.

The 70s Studio 64-inspired beauty look is all about the cheeks! Start by dusting Flawless Perfection Blush in Mulberry across the cheekbones using circular brush motions. For the added intensity, switch to Classic Pink, sweeping from the apples up to the temples for that dazzling disco look.

In contrast to the cheeks, create a coppery colour explosion on the eyes for added drama. Start with Wild Shadow Pot in Feral Brown applied to the center lids, then continue by blending into Savage Rose at the inner corners, and end by sweeping strokes of Auburn Envy at the outer areas.

For extra glamour, really emphasise eyes using Colour X-pert Eyeliner in Black. Draw widening lines along both the upper and lower lid rims, tapering towards the outer corners for spellbinding intensity and drama.

Build up two or three layers of False Lase Effect Mascara in Black for lashes that are volumised to the max with intense length.

Follow the theme of beautiful vibrant warm tones by finishing with Colour Elixir Giant Pen Stick in Hot Chocolate. Use the pencil first to line the lips using the tapered end, then angle to fill with saturated colour.

What do you think of Gwyneth Paltrow’s 1970’s-inspired makeup?

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