Kate Moss launches new Vintage fragrance

October 28, 2009

“The most desirable things in life have a precious, enduring beauty that should be treasured forever.”

That’s the pitch for Kate Moss’ new fragrance, Vintage. It’s pegged on the idea that truly beautiful things don’t go out of fashion and it’s quite apt really since Kate herself has withstood the test of time!

“I am fascinated by vintage pieces because they not only have a remarkable beauty but also an innate sense of history – I love the fact that each object has its own story to tell,” says Kate. “And yet vintage items can be reinvented with a modern twist to make them very fresh and relevant today. That’s why vintage looks have inspired my personal style, my work as a fashion designer and, now, my fragrance.”

Vintage is an exciting blend of fruity and floriental notes. The fragrance opens with pink pepper, white freesia and mandarin for an initial burst of spicy freshness. At its heart, smooth heliotrope unites with jasmine and almond flower to deliver a lush floral bouquet. Warm base notes of tonka bean, vanilla and skin musks add a depth and refinement whilst also creating a modern feel. The overall experience is soft, fresh and sensual with more than a hint of Kate’s iconic individual style.

Vintage’s elegance is reflected in the delicate, ultra-feminine bottle that was inspired by the vintage perfumes of the 1920s and 30s. The flacon is finely faceted on the front and sides and on the striking glass-like cap, creating an enchanting jewel-like effect.

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