The New Icons Of Fashion

August 21, 2014
Julia Sarr-Jamois, The Iconic, spring/summer, fashion, style, fashion icons

THE ICONIC online retailer is celebrating spring/summer ’14 by teaming with three New Icons Of Fashion. The campaign celebrates individuality and exemplifies the new muses of fashion that represent individual tastes & unique personal style – all available at and delivered within three hours in Sydney and Melbourne.

The new guard of fashion influencers are Australian film and television actress Samara Weaving, Grammy-winning UK superstar Foxes and international streetstyle icon Julia Sarr-Jamois, each of whom has paired with a hero brand from THE ICONIC’s curated range of international and local Australian labels and have brought their unique personal style to the new season’s looks.

Julia Sarr-Jamois lends her unique brand of cool girl confidence and innovative styling to the collection of on-trend looks from British high street brand River Island.

Julia Sarr-Jamois, The Iconic, spring/summer, fashion, style, fashion icons

Foxes imbues a blend of strength and femininity that perfectly complements the fresh contemporary aesthetic and flirty feminine silhouettes of Cameo’s summer offering.

Samara Weaving will model the latest collection of vintage-inspired, festival-ready looks and beachwear by local favourite, Tigerlily.

Fashion lovers are invited to join the celebration and Instagram their personal New Icons Of Fashion with hashtag #NewIconsOfFashion for the chance to win a $250 shopping spree at THE ICONIC.

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