Blogs

How To Monetise Your Blog

Have you ever thought about turning your hobby into a career? Over the years both men and women have slowly been turning their blog into a business and becoming their own self-made boss. Are you interested? Find out how to work from home, and on your own terms by logging onto a few of these important websites.

RELATED: How To Make A Career From YouTube

Affiliate programs

Have you ever wondered how people make enough money to quit their day-job and focus on their blog full time? Most of it comes down to affiliate programs and aligning yourself with brands your audience can identify with. There are heaps of programs going on at the moment: Reward Style, Shop Style by Pop Sugar, and Link Share, just to name a few. These programs are highly exclusive, so don’t think that they’re going to be a piece of cake to get into. You must register your blog and all social media channels before they even approve of your application, which could take weeks to be accepted (or declined).

Once your application has been successful, this is really where the fun begins. Lets take Reward Style as an example; this company is affiliated with a number of online boutiques which you have the oppourtunity to advertise on your blog. Whether it’s fashion, beauty, home, or even lifestyle, all you need to do is link back an item in your blog-post through Reward Style. If someone buys any product by clicking through your link, then you make a percentage of the profit.

Advertising

Many blogs rely on advertising to pay their employees and generally stay afloat. Affiliate programs such as Commission Factory accept every single application and connect your blog with brands which your audience will relate to. All you need to do is display a click-through banner on your website and wait for the hits to come through!

It essentially works in the same way as an affiliate program – if someone makes a purchase of more than $50 using your link, then you receive a percentage of the profits. The profits do vary from each company, and you could be receiving anything from 3-30% from each sale you make.

How can I get started?

The first way to monetise your blog is to build a stable, and reliable audience. Create a loyal following by having a clear vision and posting on a consistent basis. This way your followers will know when to expect and post – and even look forward to it!

Do: Spread the word

Let your followers know every time you have a new post on your blog – not only will this remind them to check it, but you can always use the extra page views! Share posts on your personal Facebook account (in moderation), since the support of family and friends can always form the basis on your following.

Don’t: Neglect social media channels

It’s always a good idea to be a part of all the new social media channels, this way your followers can find you everywhere! Twitter, Tumblr, Instagram, DePop, Blogspot or WordPress, and finally a visible contact address are the best way to keep your followers engaged. Just because they follow you on one social media outlet, doesn’t mean they will follow you on another. Keep content exclusive to each channel and learn how to market yourself on all your social media.

Do: Disclose sponsored posts

The dark side of blogging can also be one of the best – free products. You may be approached by a company to show one of their products in exchange for a fee, or even as a loan. It’s very important to let your followers know which products were given as gifts or sponsored by a company. Not disclosing this important information may cause your followers to lose trust in your judgement, and is currently against the law under the FTC Disclosures for Bloggers and Brands. Hashtag your posts with Ad or Sponsored before signing off – this allows you to remain truthful with your readers, and in return they will have confidence in your content and future posts.

Image via See A Man About A Blog

November 1, 2014

5 Interior Design Blogs You Should Be Following

When you are on the prowl for some home improvement ideas, turn to these blogs for inspiration. These famous interior designers have established their style expertise online and garner hundreds of thousands of readers all over the globe.

Decor8
Holly Becker, creator of must-click interior design blog Decor8, is the go-to girl for home décor and interior inspiration. Her vision is always colourfully inviting and drips with eccentric femininity. Decor8 has been so successful since it began in 2006 that Becker is now a bestselling author and lectures at design fairs both at home in the US and beyond.

The Selby

interior design, design blogs

The Selby was initially a website where photographer Todd Selby could upload his photo shoots of friends in their interesting home spaces. The site’s popularity soared, gathering up to 100,000 visitors on a daily basis, and Selby’s vision became internationally sought after. Selby is about to publish his third book based on his online work, and has become a regular contributor to architectural magazines as well as Vogue and the New York Times T Magazine. The beauty of The Selby is in the granted access to authentically animated environments of the world’s most creative people. Take a look at his shoot with Brooklyn Designer Hannah Metz.

Lucy Feagins’ The Design Files

interior design, design blogs
Australia’s most popular interior design blog showcasing inspiring styles and ideas hidden within the country’s most stunning homes. If you have not already stumbled upon this blog, bookmark it immediately! The focus on interior designs found in our own neighbourhoods provides the sense of attainability for all you budding designers craving motivation. Look at this stunning example of design and architecture in a Brisbane home weaved with atmospheric colour.

SF Girl By Bay

interior design, design blogs
Known for its ‘bohemian and modern’ aesthetic, SF GIRL BY BAY is one of the most prominent interior design blogs on the west coast of the United States. It frequently appears on creditable lists labeling it as one of the best interior design blogs around, and editor Victoria Smith has around half a million followers on Pinterest alone. SF GIRL BY BAY encapsulates the atmosphere of San Franciscan style with charming and eccentric home furnishings placed within more contemporary interior spaces. Check out this recent post on using minor details to make a major impact on a room’s aesthetic.

Oh Joy

interior design, design blogs
With a staggering 13 million followers on Pinterest, Oh Joy creator Joy Deangdeelert Cho has made quite the name for herself in a variety of design-oriented spaces. A graphic designer by trade, Cho’s love of design spread to the world of interiors and decor. Influenced by bright colours and quirky aesthetics, the Oh Joy Pinterest page is one of the site’s most popular destinations. Do not let Cho’s graphic design background deter you from using her style concepts or seeking her aesthetic guidance on interior design also – she has an incredible, happy girl aesthetic that can be applied to all spaces.

Which interior design bloggers do you follow?

April 3, 2014

Melanie Notkin is The Savvy Auntie

Melanie Notkin is a speaker and lifestyle expert living in New York. She is a best-selling author and the founder of SavvyAuntie.com, one of Forbes Top 100 Websites for Women in 2011 and 2012. Notkin spoke to us about her Savvy Auntie brand and the special role Aunties play in the raising of children.

How did Savvy Auntie come to be?

Savvy Auntie grew out of my own need for resources on how to be the best aunt to my nephew and nieces that I could be. From the moment I first heard I would be an aunt, I felt enormous love and responsibility for these children. Parents have a multitude of books, websites, blogs, etc. designed just for them, but we, the besotted, beloved aunts had nothing to help guide us and no community to connect us. In the summer of 2008, I launched Savvy Auntie, the multi-platform lifestyle brand designed for cool aunts, great-aunts, godmothers and all women who love kids.

At what point did you realise being a mother may not be in your own future, and how did you come to the point of embracing your role as an Auntie instead?

I don’t think of aunthood as an ‘instead of motherhood’–type role. Many Savvy Aunties go on to become mothers but never lose their connection with their nieces and nephews. While I don’t know that I will ever become a mother myself, unfortunately, I know that my role as aunt is a gift. It’s a gift to the parents who know that their children are loved and in safe keeping when they are with me. It’s a gift to the children who have another loving grown up in their lives who offers them another perspective and different experiences. And it’s a gift to me, of course.

I consider myself ‘childfull;’ I choose to fill my life with the children I love.

You talk about the term PANK (Professional Aunt No Kids) – how common do you think PANKs are in today’s society, and why might we be seeing more of them?

There are 23 million PANKs in America, or 1 in 5 women aged 18+ who have a strong bond with a child in their lives. There is a growing trend for women getting married and/or having children later than ever before. And so yes, quantifiably, the number seems to be on an upswing. But I also see more and more women embracing their aunthood and taking on a more active role in children’s lives, whether nieces and nephews by relation or by choice.

What role do you think the Savvy Auntie plays in modern families? How do both parents and children come to rely on them?

As parents are stretched between work, parenthood and everything else, the Savvy Auntie plays a valuable role, whether it’s simply giving relief to the mother of a newborn so she can shower and rest, or contributing generously to a niece’s or nephew’s college savings plan. In fact, 34% of PANKs expect to help pay for a child’s education, while 45% of PANKs offer economic assistance to parents by providing kids with things their parents cannot or will not offer them. And 43% of PANKs often buy things for kids that parents won’t buy them. Collectively, with a baseline of just one child per PANK, this group spends $9 billion a year on their nieces and nephews.

Of course, it’s not just financial gifts. Nearly 7 in 10 PANKs say they are a role model to their nieces and nephews. From the time they are very young, the quality play time aunts offer a young child can help develop the children’s cognitive, emotional and social skills. I’ve dubbed that time QualAuntie Time. And as children get older and need advice or comfort, the ConfidAunt steps right in.

What are your visions for the future of your Savvy Auntie Brand, and how has social media helped you get to this point?

The Savvy Auntie brand includes SavvyAuntie.com, a Webby Award nominee for Best Family Site and a Forbes Best 100 Website for Women. My first book, Savvy Auntie – The Ultimate Guide for Cool Aunts, Great-Aunts, Godmothers and All Women Who Love Kids (Morrow 2011) was a national bestseller. The 6th Annual Auntie’s Day is Sunday, July 27, 2014. And the 5th Annual Savvy Auntie Coolest Toy Awards will be revealed in time for the holiday shopping season. But I am very excited by the Savvy Auntie social media platforms where that I get to connect with tens of thousands of women on a daily basis. There is a wonderful and engaged Savvy Auntourage, over 93,000 strong, on Facebook.com/SavvyAuntie and many aunts connect with me directly on Twitter @SavvyAuntie where I’ve been tweeting since 2007.

There’s a lot more to come with Savvy Auntie and I cannot wait to share those projects with this amazing tribe of women as we get closer.

Are you a savvy aunty or a PANK (Professional Aunt No Kids)?

September 2, 2013