Ryder The Label A/W Lookbook

It’s already a good year for Australian designers, and it’s just about to get better with the release of Ryder’s new collection for the chilly weather.

Expect to see an abundance of prints and pops of colourblocking which have been inspired by the rugged Victorian beaches, bringing a country to city aesthetic into your wardrobe.

RELATED: Interview With Australian Fashion Designer Daniel Avakian

Creative director, Penny Brown has best described this new collection as something unique and easy to wear. Perfect for women who want to inject a bit of authentic Australian style into their daily wardrobe, regardless of the occasion.

Ryder The Label A/W LookbookRyder The Label A/W Lookbook

“I find a lot of inspiration in the variety of the Australian landscape and where the country meets the city. I grew up on sunny beaches, hiking through the Australian bush. I’ve travelled a lot and every time I come home, I have renewed love for our laid back culture I enjoy expressed that through unique easy-to-wear styles,” said Penny.

The collection boasts a large selection of denim and checks, which are some of the seasons biggest trends as we roll into autumn and winter. You can be sure that we’ll be rocking some of our favourite threads with a chambray shirt and heading out the door!

Ryder The Label A/W LookbookRyder The Label A/W Lookbook

Shop the collection exclusively through their online store, flagship boutique, and other selected stockists including MYER.

February 21, 2015

How To Wear Overalls

Overalls will be a great item to carry into fall. But how do you wear them without looking like a farmer?¬†With overalls, many will preach the baggier, the better! However, it all depends on your body shape. If you look like a Victoria’s Secret model, it’s likely you’ll look stylish no matter what you wear.

However, most of us do not look like Heidi Klum and, for this reason, overalls are not the kind of item you want to buy online. A common issue with overalls is that they can be too tight on your bum and legs, but hang off you everywhere else. Therefore, it is important to find the right fit before you buy.

Heidi Klum and Kids with Martin Kristen in Santa Monica

So, now you have your overalls, what do you wear under them? In the final days of summer, you might still be able to get away with just a cami or crop top, but you can never go wrong with a classic T-shirt. If you opt for a button-up shirt or sweater, keep it fitted to avoid looking too top heavy.

If you’re tired of old blue denim, try the monochrome look like Emma Watson.


As for footwear: dress up your overalls with heels, or hit the streets with sneakers, flats or sandals.

Images via Huffington Post/Seventeen/Just the design/Harper’s Bazaar

August 22, 2014